Make sure you’re well-equipped to convert any potential network connection into a valuable contact.
Today’s job market it’s about who you know, who knows you and what you know. Those three elements could be key to your next move in the job market so make sure you’re well-equipped to convert any potential network connection into a valuable contact. In this article we show you how to write a top networking letter.
1. Do you know what a networking letter is?
If you don’t, it’s time you knew. A networking letter is a job search tool that could connect you to hidden job opportunities. This letter will help you reach out to friends, family, friends of friends and other professionals that could link you to job opportunities.
2. Who should you send your networking letter to?
Everyone who could add value to your job search. Think of your friends, family, partner, your partner’s friends, former colleagues, current colleagues, university friends, people who you’ve met on online networking sites, clients, past lecturers and teachers.
1. Tone is important: The tone of your networking letter should be conversational, friendly, but professional
Think of your relationship with the person you’re about to send the letter to: do you know them well or has it been a while since you last spoke to them? If you don’t know the person that well, consider re-introducing yourself in the first paragraph:
Dear Ms Jafta,
I was one of the attendees at your discussion about the importance of social media last Monday. I briefly introduced myself to you after your talk. You must know that I found your lecture very informative and the case studies you used helped me to identify the various ways that I can improve my company’s online presence.
If you know the person well, the tone of your opening paragraph should be warmer and slightly less formal.
Dear Sam,
I’m currently in the process of finding a new job due to my recent retrenchment from XYZ incorporated. I’m now writing to colleagues, friends and family who could help me with valuable advice and insights.
2. Know what you want to communicate: A networking letter must not only let your contacts know that you’re job hunting, it must also summarise your strengths and how you could add value to any organisation. Communicate this by adding examples of how you’ve benefited your previous employers – have you saved them money? Have you increased their profits? Have you found better systems? List why you’re a valuable employee.
3. Don’t drag your message on: Keep your letter clear, concise and positive. Tell them you’re job hunting, list your strengths and make sure to thank them. Time is money; respect theirs.
4. Never be afraid to ask for help: Include your contact details and ask for help.
For example: If you know of anyone who might be hiring, please do call me on 072 345 67890 or if you have any suggestions as to where I should direct my search, please don’t hesitate to let me know. Thanks for your time; I appreciate your help and advice.
5. Never stop networking: Whether you’re job searching or not, always keep in touch with your contacts. If someone else has helped you, express your gratitude and always return the favour if you can. Helping your contacts wherever you can and staying in touch will help you to improve your job search in future.
Related networking articles:
Industries where networking matters the most
All you need to know about networking with important people
What you must never forget about networking
